1. Define what you need most help with that you can train someone on without drowning in training time

The thing I need the most help with is making contacts with Utah County businesses, compiling quality information, and then putting it in to a blogable format with the intent to upsell clients in to online ad space.

2. Reach out to everyone you know with your requirement, post to Craigslist as well

Have reached out to Arturo so far. Once we get things going, I will reach out again.

3. Remember they’re going to be your trainee so the 1st rule is “do we get along psychologically, emotionally”

4. Create a training manual so they can refer to it when you’re not around

• Keyword research:
  • what is it,
  • how do I do it,
  • long-tail keyword phrases,
  • niche keyword phrases,
  • localized search engine marketing
• Interview script
  • start general
  • get to know the business
  • how long have they been in business
  • how many employees do they have
  • why did they start the business
  • what do they love most about what they do
  • what do they offer the people of Utah County
  • who are some of their main competitors
  • who do they recommend doing business with in Utah County
  • what marketing strategies have they seen to be most effective to get new and repeat business
  • have they ever tried online marketing
  • do they have a website: if not, why not, if so, how much do they use it to engage their audience
  • if UCR could get your company targeted and trackable traffic to your business via online ads, would that interest you
• Blogging strategy
  • Blogging basics
  • Is blogging really worth it
  • Blogging and SEO
  • On-site SEO strategies
  • Setting up a blog in an hour or less
  • Internal linking
  • Keyword repetition
• Ebooks to Read
  • How to Prosper with Niche Markets
  • Niche Checklist
  • 31 Days to a Better Blog

5. If your pay is a fair, & they are passionate in the work you do together, you’ll know it intuitively during interviews.  In this economy you should get a flood of resume’s

6. Hiring local or long distance depends on your work-style. I have a local and a long distance.

7. If you treat them like a young version of you (read that equal as human yet needing loving guidance) they will prosper

8. Always pay attention to what they frown at. It’s a sign they may not enjoy the work.

9. If they don’t like an aspect of the work, find other things they do like or help them see it in a new way

10. Sometimes they don’t like tasks because they can’t see how their unique voice can be expressed in it

11. Show them how it helps YOU, that they’re worth diamonds to you.

12. If possible, show them how they can express their unique experience or voice to it

13. If their work doesn’t meet your needs, look for what’s good in it first, point that out then let them know that even tho that’s the case, you need it done differently. Explain why.

14. It’s NEVER “because I said so” or “Because I’m the boss”

15. If you take the time to do that, you may just learn that their thinking is better in a situation

16. If they ever interact with other people always protect them from bullshit others spew

17. Be willing to be their champion / protector the way you would want to be treated

18. If they step out of line, really cross it, take a time out before reacting

19. When you address unacceptable behavior, remember they are human, other issues that may be the cause

20. 1st try to discover the cause of their actions. They just may have personal crisis going on

21. Be understanding, yet always consistent in where the line is.

22. Even when being consistent, you may need to become flexible in order to allow their humanness

23. Remember too though, you’re running a business, so set limits to flexibility you can live with

24. This one is more a business philosophy tip – read this article from Brent D. Payne on business philosophy – every point will help you become more successful in the business world, and more importantly, happy in your business ventures